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Attention 2 Detail & Design

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About A2D2

Who I am and how I got to this point

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I'm Kate, a solopreneur embarking on the exciting journey that is business ownership!

"I'm passionate about supporting busy entrepreneurs and content creators of all types to project the most distinguished and engaging image by creating vibrant visuals, proofreading written content and polishing presentation formats, through the ease of online sharing platforms."  

My backstory:

Early in 2020, amid the upheaval that was daily human existence & the challenges of a job of ever-increasing complexity & stress, I decided change was needed.

A fierce commitment to upholding stringent standards in accurate, precise, clear & professional presentation of documentation & information, fused with an emerging passion for digital design. 

In 2021 the concept of Attention 2 Detail & Design, or A2D2, came to be and early this year it all began taking shape!

It's still early days, but I'm connecting, studying, learning, practising, building a portfolio & exploring possibilities all whilst my mind expands and explodes! 

I'd love to work with you to ensure the presentation of your business or personal documentation is of the highest standard and designed with your audience or persona in mind. 

Get in touch today to get the ball rolling in the right direction.

⬆️ How it started            How it's going ⬇️

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Why is attention to detail so important?

It speaks highly of strong personal or professional ethics & commitment to exacting standards - something discerning customers, clients, employers, potentially any audience will appreciate and seek.

  • Saves valuable time & money.

  • Increases credibility & reliability.

Why is attention to design vital?

Behind every great user experience, there is great design allowing you to express who you are & effectively deliver what you offer. 

  • Increases audience understanding & engagement.

  • Sets you apart from your competition.

Home: Services

Attention 2 Detail & Design    Services

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New Offer!

The Solopreneur Site Scan

"A service for solopreneurs with outdated or ‘do-it-yourself’ websites who want to elevate, enhance and amplify their message without spending hours looking for faults and improvements or losing touch with their own content."

Receive a specific, detailed & comprehensive report with affirmations, recommendations & opportunities!

A2D2 proofreading icon - vibrant with 'tech circles' design element. Made with Inkscape.
A2D2 layout icon - vibrant with 'tech circles' design element. Made with Inkscape.
A2D2 design icon - vibrant with 'tech circles' design element. Made with Inkscape.


  • Essential to ensure accuracy and professionalism of written content.

  • Skilled in Australian and American English (trained in CMoS).

  • Adherence to your preferred style guide.

What is the difference between proofreading and copyediting?

Proofreaders work with a final draft in the last step before publication, checking the text for typos or doubled words, grammar, punctuation, spelling, formatting issues and adherence to a style guide. 

Whereas copyeditors come in earlier in the editorial cycle and make changes at a sentence or word level by suggesting improvements or rewriting chunks of text.

Document Layout & Formatting

  • Improve user experience with your business documentation.

  • Ensure high levels of engagement and readability.

  • Most professional presentation of your 'brand'.

  • Proficient in Microsoft Office (Word, Excel, PowerPoint) and Google Docs. 

Design & Presentation

Let's work together to design attractive and effective visuals to elevate your business, project, product or persona

  • Logos

  • Social media images

  • Flyers & brochures

  • Infographics

  • Business documentation - letterheads, business cards, fillable forms, spreadsheets

  • Resumes

A2D2 custom background - black with vibrant 'tech circles' design element. Made with Inkscape.

Get in Touch

How it works

​Let's communicate to streamline and personalise your experience in order to meet your needs.

Proofreading and formatting

  • Completed in Microsoft Word using Track Changes

  • Two copies delivered - one showing 'All Markups' and a clean copy with 'All Changes Accepted'. 

Document sharing

  • Google Docs

  • email attachment

  • OneDrive

  • Dropbox

Image design formats 

  • Let me know your output preference or intended purpose and I can pay attention to print or screen resolutions

  • options - PNG, JPEG, SVG, PDF

Submit an enquiry to get started today >>

 or use these to reach out...

                                   follow A2D2 on

  • Facebook
  • LinkedIn
  • Pinterest
  • LinkedIn

Thanks for reaching out!

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